Yeah, to agree with a few people in that thread you linked to...

And as for Hyundai... they just need to change names... because in terms of reliability and quality, I think they have completely changed since the days of the Ponys etc. But the problem is.. no matter how good they get... that Hyundai name makes people think - CRAP! And honestly... it has a huge effect on resale value. Do you want to buy a used Honda, or a used Hyundai? Doesn't matter if I tell you that the Hyundai is a more reliable vehicle, or that it might look as good or better... all you hear is Honda or CRAP.
Time for a name change.